Friday, December 16, 2011

Like Water, For Charity

Water covers less than 70% of the earth, but less than 70% is drinkable. In fact, 443 million school days are lost each year due to water related-illnesses. So 'clean water' is not simply a health issue, but a way to empower families and communities. It is one of the defining, moral issues of our time, and it requires serious action.

This is why I joined the #12DaysofGiving, a twelve-day bonanza of giving, sharing, and promoting social good from December 13th to Christmas Eve. Spearheading this amazing effort are do-gooders Amy Neumann, Joseph Ranseth, and Katie McCormick. They are aiming to raise a combined $12,000 for the causes and charities highlighted.

Of the twelve charities, I chose Charity: Water, because of their amazing efforts to bring clean, safe drinking water to billions of people who don't have it. A billion people. That's one in every 8 of us. Charity: Water responds to the need by building freshwater wells, rainwater catchments and sand filters. These are transforming lives in places where "the only source of water is a polluted swamp."

Photo Courtesy of Charity: Water

So far, in nineteen countries, over forty-hundred projects have been funded, meaning two million people will receive clean water.Over the years, Twitter's Alyssa Milano has been a consistent supporter of their work, raising both money and awareness. This CBS story cemented just how highly regarded their work is.

How can you help? Go to social media platforms like Twitter, Facebook, GooglePlus, LinkedIn, and then share this post. You can also make a small donation at the Charity: Water page on The World Health Organization says that for every $1 invested in water and sanitation, there is an economic return between $3 and $34. So your Charity: Water donation will be a gift that truly keeps on giving.

I am so honored to work with the amazing #12DaysofGiving Team. This inspiring, twelve-day initiative is just what we need for the holiday season. Something that greatly connects us to the world's pain, and moves us to do something extraordinary.

Happy holidays everyone! Keep on giving.

~2K :)

1 comment:

  1. Amazing effort. Thanks for getting me involved. Happy to pass the word along as well.